An Instagram project that brings to light quirky, surprising, and almost forgotten details from the world of scouting. With a playful tone, the format conveys background knowledge that inspires, makes you smile, and strengthens the community.
The Concept
Young, modern, and versatile, the design is almost entirely text-based—striking headlines, clearly structured text areas, and a minimalist color scheme in dark blue and neon yellow create a high level of brand recognition. Stylized maps and historical photos complement the content in a subtle way. The combination of minimalist design and eye-catching typographic elements brings the content to the forefront.