Grow at Home helps people grow herbs and vegetables right on their balcony or windowsill – simple, sustainable, and without the need for a garden. The design combines practical advice with a natural look, turning home growing into a contemporary lifestyle topic.
The Concept
Natural, approachable, and sustainable. The design of Grow at Home features earthy green tones and simple forms. A playful, organic serif typeface meets clean illustrations and a minimalist visual language — subtle yet distinctive. The focus is on clarity and authenticity, supported by calm imagery and structured typography.